We have repeatedly encountered projects which were able to implement a particular brand’s vision professionally and on a high technical level, but failed to satisfy the needs of its potential users.
We select technology in a way that the brand can implement its goals and at the same time authentically engage its users.
At the beginning there is an idea. An idea is abstraction. It can be a solution to some need or a spontaneous revelation. Most often, however, it is only a tiny grain of sand having a potential to start an avalanche.
An able strategist does not forget about the goal. It is not difficult to lose sight of it during a campaign. Every day we ask ourselves: have we come closer to the goal today?
Is this a good creation? Who knows? Do timeless, universal notions of beauty, harmony and aesthetics exit? We follow our own taste and the client’s preferences. Usually it works.
Technology is a branch of art. Even the best graphically and strategically developed app or campaign will not fulfil their task if they do not work. We make every effort for them to work. Work very well!
We provide comprehensive solutions in terms of mobile marketing. We combine mobile, web, outdoor, ambient and POS.
All of it is to make communication flow smoothly, regardless of the place and time of the recipient is in.
We use augmented reality because we like magic - merge the reality with the virtual world.
We reach for QR codes because used appropriately they can serve their function.
We popularise NFC (near field communication) because it frees you from the troublesome and time-consuming authorisation.
We love Mobile because it makes life easier and saves time, thanks to which we have more of it to spare for ourselves.
We analyse and optimize product cycles long after they have been shown to the world.
We provide OOH (out of home) solutions because we like seeing the bigger picture.